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Section 8 · Resume
The Marketing Resume That Gets Interviews
Recruiters scan resumes in 6 seconds. Make those seconds count.
Hiring
Why it works
Most marketing resumes list responsibilities. The ones that win list results with numbers.
Connects to
Hiring
When to use it
Every time you apply — tailor per role.
When NOT to use it
Don't use a graphic-designer resume template for marketing roles — ATS filters will reject it.
How to use it
- One page. Reverse chronological. Plain ATS-friendly format.
- Each bullet: action verb + specific outcome + number.
- Top section: title + headline + 2-line summary tailored to the role.
- Skills section: hard skills only (SEO, GA4, HubSpot, SQL) — no 'team player'.
- Tailor keywords per job description. ATS systems match keywords.
Examples
Weak bullet
'Managed email marketing campaigns.'
Strong bullet
'Built 7-email welcome sequence — 38% open rate · 12% CTR · added $182k pipeline in Q3.'