Challenge Center
30-day programs that produce real outcomes.
Each challenge has a weekly arc, daily actions, and concrete outcomes — not just lessons.
30-Day SEO Challenge
30 days
Rank one page for one real query — end-to-end.
Weekly arc
Wk 1: Foundations + audit
Wk 2: On-page + content
Wk 3: Authority + links
Wk 4: Measure + iterate
Outcomes
- One ranking page
- Indexed and crawlable site
- Topical cluster started
30-Day Content Challenge
30 days
Publish consistently and build a real publishing engine.
Weekly arc
Wk 1: Pillars + calendar
Wk 2: Daily publishing
Wk 3: Distribution
Wk 4: Repurpose + scale
Outcomes
- 12+ published assets
- Working content calendar
- Repurposing system
30-Day YouTube Challenge
30 days
Launch (or revive) a channel with publish cadence and watchtime focus.
Weekly arc
Wk 1: Channel setup
Wk 2: Hooks + thumbnails
Wk 3: Publish cadence
Wk 4: Iterate on data
Outcomes
- Channel optimized
- 4+ videos published
- Watchtime baseline
30-Day Email Challenge
30 days
Build the list, the welcome flow, and one real campaign.
Weekly arc
Wk 1: Capture
Wk 2: Welcome
Wk 3: Nurture
Wk 4: Campaign
Outcomes
- List growing weekly
- Welcome sequence live
- 1 broadcast campaign
30-Day App Marketing Challenge
30 days
Drive installs, activation, and retention for an app.
Weekly arc
Wk 1: ASO + store
Wk 2: Install channels
Wk 3: Activation
Wk 4: Retention
Outcomes
- ASO improved
- Install funnel live
- Retention baseline
30-Day Course Marketing Challenge
30 days
Build the offer, the funnel, and a real launch.
Weekly arc
Wk 1: Offer + positioning
Wk 2: Funnel build
Wk 3: Pre-launch
Wk 4: Launch + iterate
Outcomes
- Sales page live
- Email sequence live
- First launch executed
30-Day Growth Challenge
30 days
One growth bet, one weekly experiment, real measurement.
Weekly arc
Wk 1: Bet selection
Wk 2: Experiment 1-2
Wk 3: Experiment 3-4
Wk 4: Synthesize + scale
Outcomes
- Growth bet identified
- 4 experiments run
- Documented learnings