Section 11
Retainer Systems
Recurring revenue patterns you can productize today.
Monthly services
Fixed monthly deliverables tied to outcomes (e.g. 8 posts, 4 emails, 1 audit cycle).
Ongoing support
Defined hours for async strategy, review, and unblocking — capped to protect margin.
Optimization plans
Quarterly CRO/SEO/email tests with a target lift and exit criteria.
Growth plans
Multi-channel growth roadmap with monthly experiments and KPIs.
Strategic consulting
Fractional CMO retainer: 1:1 with founder + monthly strategy artifact.