Monthly Missions
Step back. Audit. Plan the next bet.
One marketing audit, one revenue audit, one SEO audit, one business audit, one launch review, one growth plan. Every month.
Marketing audit
Full audit of your marketing stack: traffic, conversion, retention, revenue.
Analytics
Marketing audit report
Revenue audit
Where revenue came from, what scaled, what stalled, and what to double down on.
Analytics
Revenue report
SEO audit
Rankings, indexation, content decay, opportunity keywords.
SEO
SEO audit
Business audit
Offer, positioning, pricing, ICP, retention.
Authority
Business audit
Launch review
What worked, what didn't, what to keep, what to kill.
Product
Launch review doc
Growth planning for next month
One primary bet + 2 supporting bets + the daily/weekly missions to make it happen.
Analytics
Next-month plan