Back to Career Launch
Section 4 · Consulting
Consulting: positioning, packages, retainers
Consultants get paid for thinking, not doing. Position to charge 5-10x freelance rates.
Consulting
Sales
Why it works
Consulting moves you up the value chain — strategy commands premium pricing.
Connects to
Consulting
Sales
When to use it
After 3+ years of execution experience and 2+ documented case studies.
When NOT to use it
Don't position as a consultant without proof — clients will see through it instantly.
How to use it
- Define ONE specific outcome you deliver (e.g. 'I help SaaS companies grow MRR 30% in 90 days').
- Build 3 packages: Assessment ($2-5k) · Strategy Sprint ($10-25k) · Retainer ($5-15k/mo).
- Always start with a paid assessment — never free strategy.
- Sell the outcome, not the hours. Never quote time.
Examples
Assessment
$3,500 · 2-week audit · written report + 60-min review call.
Retainer
$8,000/mo · monthly strategy call + Slack access + quarterly review.