Back
Certification Exam · Level 2

Marketing Practitioner

5 sample questions · pass at 75%. This is a practice exam — full certification exams include scenario + simulation grading.

Q1 · Funnels

Top of funnel content should optimize for:

Q2 · Email

A welcome sequence's #1 job:

Q3 · CRO

Conversion drop between pricing → checkout usually means:

Q4 · SEO

Best fix for a page that ranks #11–20:

Q5 · Analytics

Vanity metric: