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Level 6
MikeKnows Digital Marketing Professional
Capstone certification — prove end-to-end strategy & execution.
What this validates
- • Strategy
- • Execution
- • Analysis
- • Growth Planning
- • Revenue Planning
- • Business Development
Certification exam
Questions: 80
Time limit: 120 min
Pass score: 80%
Format: timed, scenario-weighted, no second-chance shortcuts.
Capstone: End-to-End Marketing Business Plan
You must submit verified deliverables before this level certifies.
- • Strategy doc
- • 12-month growth plan
- • Revenue model
- • Org/agency plan
- • Portfolio package
Knowledge domains
Strategy
Growth
Revenue
Operations
Business Development
Portfolio
How competency is proven
- • Pass the knowledge exam at 80%+
- • Pass at least 2 scenarios at this level
- • Complete 1 simulation aligned to this level
- • Submit capstone with verified portfolio evidence
- • Employer Readiness Score ≥ 70
